70 years in the market, has led this company to the aura of expertise and the brand we know today as Deepkamal. The journey began in 1956 when Mr. Chhotelal Gupta felt the need of bringing a change in the mode of passenger travel. Sitting on the edge of a flyover he noticed the limited options of travel and thus began his journey of procuring auto rickshaws from different parts of India due to the very limited availability of auto rickshaws in the market. By 1975 he had a fleet of more than 100 rickshaws that he gave on rent to drivers all over Ahmedabad, revolutionizing and easing passenger travel in Ahmedabad. In 1965 he slowly began financing three-wheelers in the market at the time when the organized sector for automobile financing was extremely limited.

In 1988 Mr. Mukesh Gupta, the current Director of the Deepkamal Group joined the business actively and brought about a change in the transport sector. With camel carts being the only choice for goods transportation across the city a need of development was felt. This encouraged Mr. Mukesh Gupta to introduce the city to loading rickshaws for which he became a dealer of API Motors. In 1996, with a dealership of Vikram, once again a change was brought about by introducing diesel three-wheelers replacing the existing petrol three-wheelers. Deepkamal’s dealership of Bajaj 3 wheelers started in 2005 and Deepkamal soon introduced the three-wheeler industry to CNG (Compressed Natural Gas) a more sustainable, safe and inexpensive fuel alternative.

Deepkamal Bajaj with five showrooms in Gujrat, a well maintained, 1000 Auto rickshaw storage capacity ware house and state of art service centres along with its well managed team has adorned Deepkamal making it one of the top dealers of Bajaj 3 wheelers in India.

In 2013, Deepkamal launched the world’s first automotive oil specially designed for three-wheelers and an expanded range of automotive and industrial lubricants, Deepkamal DLX.

Deepkamal also has its own line of automotive 3-wheeler and two-wheeler accessories specially designed keeping in mind the needs of the customers. The accessories are designed to enhance functionality and safety without compromising the beauty, strength and functionality of the vehicles. Deepkamal also construct three-wheeler bodies and offer all standard designs and customizations. Deepkamal bodies has gained popularity due to its promising sturdiness, high durability and flawless finish.

In 2018, Deepkamal took up a dealership of Suzuki two-wheelers and shortly undertook expansions. Deepkamal Suzuki is one of the 18 Dealerships across India in the Big Bikes segment for products like Hayabusa and V-Strom. It is also one of the six dealerships across India for the Best Value segment of Suzuki Motorcycle.

Shree Chunniba Credit Cooperative Society is also a part of the Deepkamal group. Shree Chunniba Credit Cooperative Society is registered under the Gujarat Credit Cooperative Act 1962, established on 08/01/1982. At Shree Chunniba, customers are endowed with a wide array of short term as well as long term deposit schemes with attractive interest rates. Easy loans are also offered to suit every individual's requirement based on their earnings, securities and repayment capacity.

At Deepkamal, specialised teams are trained to offer unbiased advice regarding the best suitable insurance policies with 100% transparency and reliability. The teams constantly work by comparing the policies and are regularly updated with the new and popular insurance brands and policies in the

market. Moreover, special tailor made finance and down payment schemes are made available which is possible on account of healthy tie ups and business relations with various banks and finance companies. It is this convenience offered by the company that forms a core reason for a very strong, huge and yet a continuously increasing customer base.

Deepkamal believes in giving back to the community in every way possible and that is what makes their work truly meaningful. Deepkamal undertakes these activities directly through its trust, Deepkamal Seva Trust and through many other initiatives. Deepkamal is a strong believer of virtue and ‘seva’. Every opportunity to give and help, is seen as a blessing. It provides relief to every individual in need, lasting initiatives that have been practiced since decades include the provision of medicines for the old, provisions of monthly ration packets for widowed women, optical health care initiatives, blood donation programs and education funding.

With all its passion and knowledge, today Deepkamal, with its third generation leader, stands as a terrific combination of the best of the employees, right from the technical and service staff to customer relations and sales team and from finance advisors to media planners.